BlackBerry, Android & iPhone Top Smartphones, Samsung Top Maker, Says comScore

ComScore released comScore MobiLens for three months ending November 2010. The November report found Samsung to be the top handset manufacturer overall with 24.5 percent market share, followed by LG (20.9&), Motorola (17%), BlackBerry (8.8%) and Nokia (7.2%).

RIM's BlackBerry OS led among smartphone platforms with 33.5 percent market share. Google Android captured the #2 ranking among smartphone platforms in November with 26 percent of U.S. smartphone subscribers. Apple accounted for 25 percent of smartphone subscribers (up 0.8 percentage points), followed by Microsoft with 9 percent and Palm with 3.9 percent. These figures are a little different from Wireless and Mobile News' Top Ten Best Smartphones, which had iPhone and Droid X in the lead.

Top Smartphone Platforms 3 Month Avg. Ending Nov. 2010 vs. 3 Month Avg. Ending Aug. 2010 Total U.S. Smartphone Subscribers Ages 13+ Source: comScore MobiLens
	Share (%) of Smartphone Subscribers
	Aug-10	Nov-10	Point Change
Total Smartphone Subscribers	100.0%	100.0%	N/A
RIM	37.6%	33.5%	-4.1
Google	19.6%	26.0%	6.4
Apple	24.2%	25.0%	0.8
Microsoft	10.8%	9.0%	-1.8
Palm	4.6%	3.9%	-0.7

For the three-month average period ending in November, 234 million Americans ages 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 24.5 percent of U.S. mobile subscribers, up 0.9 percentage points from the three-month period ending in August. LG ranked second with 20.9 percent share, followed by Motorola (17 percent), RIM (8.8 percent), and Nokia (7.2 percent).

Mobile Content Usage

In November, 67.1 percent of U.S. mobile subscribers used text messaging on their mobile device, up 0.5 percentage points versus the prior three-month period, while browsers were used by 35.3 percent of U.S. mobile subscribers (up 0.8 percentage points). Subscribers who used downloaded applications comprised 33.4 percent of the mobile audience, representing an increase of 1.1 percentage points. Accessing of social networking sites or blogs increased 1.0 percentage points, representing 23.5 percent of mobile subscribers. Playing games attracted 22.6 percent of the mobile audience, while listening to music attracted 15 percent.